Event Interpretation: Returns as Language Partner for Wines of Portugal – Taste & Feel 2024!

Table of Contents

The annual “Wines of Portugal – Taste and Feel” event has become a must-attend for wine enthusiasts in Vietnam.

Professional interpretation service is crucial for a seamless and successful event. The aim is to guarantee that all wine information and event activities are conveyed to participants with the utmost precision.

Thao & Co.'s Interpreting Project

We were honored to play this vital role again this year.

Project Challenges and Requirements

1. A team of professional interpreters

With diverse participants from various countries, the wine-tasting event required a team of 12 interpreters to facilitate effective communication.

2. Time and venue

Held in upscale hotels each November, this wine-tasting event allows guests to explore the world of wine in an elegant setting, surrounded by rich, unique flavors.

Thao & Co.'s Interpreting Project
Interpreters sometimes put themselves in the shoes of “wine consultants”
Thao & Co.'s Interpreting Project
A vibrant event for wine lovers

3. Indispensable knowledge and expertise

This year, guests sampled over 130 wines from 11 wineries across 7 renowned Portuguese regions. This event promised attendees a memorable experience.

To support this, interpreters need rapid language processing skills and a strong understanding of wine, especially when handling wine-specific inquiries.

For example, interpreters must be familiar with wine terminology and pouring techniques.

Thao & Co.'s Interpreting Project
Looks like someone’s adding ‘sommelier’ to their resume!
Thao & Co.'s Interpreting Project
Welcoming guests with warm smiles (and delicious wine!)
Thao & Co.'s Interpreting Project
A taste of Portugal, expertly interpreted

How Thao & Co. Ensures Outstanding Interpretation

1. Intensive interpreter selection and training

We rigorously assessed candidates’ language skills and non-verbal communication abilities.

After selection, interpreters underwent specialized training to prepare for the event’s unique demands. Our interpreters adhered to a specific dress code, upholding the company’s professionalism.

Our client could also monitor project details via Thao & Co.’s proprietary platform.

Thao & Co.'s Interpreting Project
Expert interpretation makes the flavors of Santos & Seixo Wines even more enjoyable
Thao & Co.'s Interpreting Project
Professionalism at its finest: interpreting with confidence and style

2. Industry terms research

Thao & Co. compiled a wine glossary, a guide to wine pouring techniques, and a list of common wine tools.

This preparation empowered our interpreters to excel at the event.

Thao & Co.'s Interpreting Project
Teamwork makes the dream work! Pre-event collaboration in action.
Thao & Co.'s Interpreting Project
Ensuring everything is perfect: One last check before we welcome our guests

3. Dedicated lead interpreter

A highly experienced interpreter was appointed as Lead Interpreter to oversee the team’s activities, ensuring smooth coordination throughout the event.

Key takeaways

With a team of 12 seasoned interpreters and thorough preparation, Thao & Co. ensured seamless communication at Wines of Portugal – Taste & Feel 2024.

Thao & Co.'s Interpreting Project
All smiles after a successful event! Great job, team!

Discover Thao & Co.’s full range of translation and interpretation services to elevate your events!

Source: Thao & Company
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